Snap’s ad ranking team is charged with training the models that make sure the right ad is served to the right Snapchatter at the right time. But there’s a lot more to the story than the how, and that’s what we’re sharing here. Snap’s blog Training Large-Scale Recommendation Models with TPUs tells the story of how the Snap ad ranking team leveraged Google’s leading-edge TPUs to train deep learning models quickly and efficiently. Using Google's Cloud Tensor Processing Units (TPUs), Snap has accelerated its pace of innovation and model improvement to enhance the user experience. has been applying deep learning models to improve its recommendation engines on a daily basis. All Rights Reserved.While many people still think of academic research when it comes to deep learning, Snap Inc. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2019 and/or its affiliates. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc.

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